01 Cover page, Preface and Index
Research is a methodical, consistent unique commitment in information. Inside the last 20 to 25 years, courses in strategies for social examination have come to have an unquestionably basic work in humanistic enlightening plans…
Dr Mukta Martolia
Located in the foothills of the Himalayas, Uttarakhand is among the most beautiful states of India with a huge mountain range and picturesque landscape. The state is geographically divided into two major divisions Kumaon and Gharwal while both divisions are historically rich, there are remarkable differences in their custom and traditions…
2. Relevance of chaupal among millennial
Anuj Dr. Dheeraj Kumar Sweta Rani
Chaupal is centre of villages in pan Indian but it known by different names. Chaupal is a public place where people gathered and they communicate on various subjects. Chaupal is also use for panchayat. Panchayat where people of village take decisions on any issue related with village or villagers. Panchayats are existing in India in two type formal and informal…
3. Social Media Advertising and Consumer behavior
Janet Tonthozo Kawale Dr. Divya
Social media has now become a platform that individuals are using everyday some with more than seven hours. There are different things that go on, on these platforms, for example, news, entertainment advertisements and so many other materials depending on the likes of the individual…
Prof. (Dr) Bandana Pandey Shweta Arya
In this study the documentary films made on the river ‘Ganga’ is studied while applying structural analysis method of narrative analysis. The films on Ganga are chosen, as the river is not only the national river of India, but has emotional, religious…
5. Contemporary Representation of Women as ‘Grih-Nirmatri’ in Hindi Cinema
Prof. (Dr) Bandana Pandey Monika Gaur
The role of a woman in society is formative and crucial. Women not only manage household responsibilities but are also working members of society, financially supporting the family. Giving birth to a child to make him a good citizen of a country is a part of her responsibility which is a great duty. A mother is called the first school…
6. Mapping Nepal’s News Media Landscape: Different Dimensions and Emerging Issues
Aditya Ojha Dr. Amit Kumar
Nepal is a South Asian country and shares frontiers with two giant countries India and China. Nepal has witnessed political ups and downs that impacted its all realms but after the reinforcement of newly formulated constitution in 2015, its condition is being improved. Now, the full press freedom is guaranteed…
7. The Symmetrical Functioning of Media and Democracy
Ayushi Tiwari Akhilesh Dwivedi
The country has undergone various changes as time and taste have changed. Others had to adjust as some flourished and others dropped. Indian media was one of those things that changed over time to meet its demands as well as the needs…
8. Uncharted Impact of Video Games in Betterment of Mental Health
Anindita Mahapatra Dr. Divya
Video gaming has witnessed a growth in notoriety along with its growth as an industry and a broadly adopted practice. The industry has spent decades of being clouded by misconceptions and negative connotations, however, its positive real-life impact has shone through and can be affirmed…
9. Youth Festival, Media, and Culture
Ajit Singh Dr. Vikram Kaushik
Youth festivals are part of university life, where students learn from real life events, its challenges, and opportunities. Media plays an important role in making people aware about the society and culture. Present study deals with the objectives…
Deep Shikha
This research study was undertaken to study Indian female consumers (who use social media), to determine as to whether the Indian female consumer is influenced by social media in the purchase of a particular „makeup‟ product. Marketers mainly focus on customers‟ purchase intention, buying behaviour, and brand loyalty…
11. बुंदेलखंड में जल शक्ति अभियान ‘कैच द रेन’ और आजीविका
डॉ रामशंकर
जल शक्ति ‘कैच द रेन’ अभियान की सफलता के लिए जल शक्ति मंत्रालय ने नेहरू युवा केंद्र संगठन, युवा कार्यक्रम और खेल मंत्रालय के सहयोग से जागरूकता अभियान की शुरुआत की। इस अभियान की पंच लाइन है- ‘बारिश के पानी का संरक्षण, जहाँ भी संभव हो, जैसे भी संभव हो’…
डॉ. शैलेंद्र मणि त्रिपाठी
मानव की अनेक आधारभूत आवश्यकताओं में स्वास्थ्य भी महत्वपूर्ण और प्राथमिक आवश्यकताओं में से एक है। कोई भी मानव समाज मुख्य रूप से चार पक्षों से प्रभावित होता है। जिसमें आर्थिक, सामाजिक-सांस्कृतिक, राजनैतिक और स्वास्थ्य संबंधी पक्ष। उक्त चारों पक्ष एक दूसरे…
13. लोकतांत्रिक भारत के नव निर्माण में नव माध्यमों का उत्तरदायित्व
डॉ. राजेश सिंह कुशवाहा
किसी सभ्य समाज का दर्पण है मीडिया। यह न केवल जन आशा, आकांक्षा एवं अभिलाषा को स्वरूप प्रदान करती है बल्कि जन-जन के सुख-दुःख में साथ निभाती है। संस्कृति, सभ्यता और स्वतंत्रता की वाणी होने के साथ ही यह जन भावनाओं की अभिव्यक्ति और नैतिकता की पीठिका है। एक प्रजातांत्रिक देश में मीडिया का प्रमुख दायित्व ‘वॉचडॉग’ यानि प्रहरी और ‘एजेंडा-सेटिंग’ का है। मीडिया जन-सरोकार से जुड़े…
